Hadiya ray Portfolio

Bold Ideas.
Strategic Marketing.
Powerful Brand Partnerships.

Driven by a passion for music, culture, and innovation, I create strategic marketing campaigns and brand partnerships that connect artists, brands, and audiences while turning creativity into lasting impact.

Inside the industry

Cover page of an academic paper titled 'Exploring Effective Marketing Strategies for Independent Artists: A Case Study of Self-Promoting an Album in the Contemporary Music Industry'. The page includes the author name, Hadiya Ray, and the Ohio University Honors Tutorial College seal with symbols, laurel leaves, and a ribbon banner.

Discover my thesis, published articles, and research covering music marketing, brand partnerships, audience engagement, and entertainment strategy.

A young woman with long, curly black hair wearing a maroon and yellow football jersey and gold jewelry, sitting against a plain light blue background.
A woman with curly black hair wearing a black top, sitting against a neutral background. She has henna tattoos on her hand and is looking at the camera.

Professional Recommendations

The most meaningful measure of my work comes from the people I've had the opportunity to collaborate with. Here are reflections from mentors, managers, and colleagues who have witnessed my growth and contributions firsthand.

"I think she came on leaps and bounds in our time together and I'm really proud of how she has developed. She will be a great asset to whoever she works with next."

— Bart Saunt
SVP, Brand Partnerships, Primary Wave

“Innovator who’s focused on excellence is Hadiya! Hire her ! She will be a CEO someday.”

— Mardel Nebsby
VP, Head of Human Resources, Clover Network

“Hadiya was an absolute pleasure to have at Clover. Her final presentation brought the team valuable insights from her first-hand research. She brought enthusiasm and a can-do attitude to the job every day and her attitude was infectious.”

— Caryn Ryan
Director of Lifecycle and Digital, Clover Network